Jimmy Seidel Snarf’s Sandwiches

Dedicated to making the world’s finest sandwiches, Jimmy Seidel opened up Snarf’s Sandwiches in a cramped 650-square foot shack in Boulder, Colorado back in 1996. Since then, the popularity of his high-quality food has exploded, allowing him to expand – to over 30 locations in three states. Along with serving amazing taste combinations, Jimmy and the company are also committed to reflecting their communities in their restaurants and making them welcoming places. To truly engage with customers one-on-one and make a difference, however, Snarf’s uses social media to connect and collect feedback. And perhaps most importantly, they use it as a tool for doing good.

Using multiple platforms, Snarf’s encourages customers to send messages regarding their experiences, and in turn, they actively respond. Whether it’s a concern, a question or to highlight a memorable moment, Snarf’s views these outlets as an ideal way to listen and engage. But to really use social media as a positive influence, Snarf’s partners with an organization called GiftAMeal to help feed the hungry. When customers take a photo of their sandwich on the GiftAMeal app, Snarf’s donates a meal to a local food bank to help families in need. Further, when customers post the pics to their own social channels, an additional meal donation is made, all funded by Snarf’s. Blending technology, engagement and social responsibility, Snarf’s has helped provide nearly 20,000 meals through local food shelves near each store.

Snarf’s proudly supports additional causes, including in-store fundraisers, reading rewards for kids, gift card donations and in-kind donations. With a DNA centered around being a compassionate neighbor and a good community citizen, Jimmy Seidel and Snarf’s continue to demonstrate the positive impact that can be made when you listen and connect.

If you would like to learn more about their outreach efforts and delicious sandwiches, visit their website, read the QSR Article or follow them on Facebook, Instagram, X (formerly Twitter) or TikTok.